The Benefits of Social Media for Contractor Leads via Hurricane Earl
This week in online social networking, Hurricane Earl seems to be the talk of the town. As of right now, it is one of the top trending topics on Twitter and it looks as if everyone is generating buzz about it all over the web.
Done believe it? Take the Northeast “Snow-Mageddon” this past winter; tips, updates and news were spread about using popular online social networks. Advice and information that was crucial to the safety of many residents along the eastern seaboard.
But, why social media? What does social media have to offer that other “media” outlets don’t?
The answer to this question is simple: because that’s where the people are!
If the social media community is now being utilized to pass monumental information, it is definitely the hottest place online and your business needs to be utilizing it!
The benefits of social media marketing, over other forms of media, are attributed to two key characteristics:
- Real Time: The main benefit to social media is that it is displayed in real time. Tweets, status updates and messages come to your desktop much faster than a news article or a nightly news update on the TV.
- Real People: Social media updates are generated (most of the time) by real, live people. These updates can provide you with more knowledgeable information from all different kinds of individuals in different geographic locations and of different professions.
So get online and make a contribution to the online social media community. Make your business stand out and create some long-lasting relationships that will be converted into quality contractor leads for your business.
Alyssa Gagen has written 13 articles on this blog.
